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Key Features
Increase the impact of research
To increase research impact, your article needs to be seen by the right people. We not only can bring your research to the general, non-specialist public, it can also be a useful tool for getting your ideas heard by other researchers.
Give back to society
In an age of homespun journalism and fake news where everyone can share their story on social media, the need an expert voice is more important than ever before. MachPrinciple provides a key channel to inform taxpayers of the results of research they indirectly support.
Promotes the field of research
There is a strong correlation between media consumption and confidence in science and scientists. The positive perception of scientific research, in turn, could have a knock-on effect in terms of attracting people into the industry.
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