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Course — Late Stage Pharma Lifecycle Management

15th May 2019   -   16th May 2019
Brussels, Belgium
https://www.celforpharma.com/course/late-stage-pharma-lifecycle-management
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Abstract

Prepare for patent expiry with a winning LCM plan for established brands – Know which drivers of differentiation can be used – Learn where, when and how to compete in a generic world using late stage LCM strategies & tactics – Learn how to make portfolio management decisions for mature brands.