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Course — Principles of Pharmaceutical Marketing for Non-Marketing Functions

16th May 2019   -   17th May 2019
Zurich, Switzerland
https://www.celforpharma.com/course/principles-pharmaceutical-marketing-non-marketing-functions
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Abstract

Understand the marketing principles that determine a pharmaceutical’s commercial success - Learn how your function can contribute to a pharma brand’s success in the new environment - Know how pharma marketers take strategic and tactical decisions - Gain ideas for cross-functional synergies that benefit a brand’s success.